The second Ingenuity KnowledgeXchange of 2016 saw the return of Dr Esther Eidinow and Dr Kat Lorenz from the Department of Classics – their theme for this presentation was ‘Writing Your Own Success Story’.
The audience of over 60 people quickly engaged with the blend of ancient Greek & Roman mythology and the relevance of effective story telling in a modern business context.
Comments from the audience included:
- First class presentation, both informative and very well presented
- Made me think about ‘the story’ and my business; how it connects with my clients
- Something different from the norm!
The next breakfast session will focus on ‘Spreadable Marketing’ on 12th April. For full details and to register click here.